We partner with founders to create and scale their business. We love to create products together with passionate and skilled talents.
Do you have a great idea, ready to move forward but you don't know how? We are here to help you.
Within 12 weeks we turn your idea into a working business. We help with everything that needs to be done, from design to coding to marketing and business development.
As a partner we're in it for the long haul. After the 12 weeks we stay active in the startup as partners to help you grow.
We strongly value partnerships. This is the way we believe is the best way to work. As such, we need to love your product - and you for a bit as well for that matter. Below are some successful businesses we believed in and who believed in us.
Ligo offers entrepreneurs legal services for a fraction of the time, cost and complexity of the traditional system. Through technology Ligo makes legal accessible and simple.More about Ligo
Tikkie is a free app by ABN AMRO that makes it possible to easily send payment requests to friends and family through WhatsApp.
Tikkie is open and useable by anyone with a Dutch bank account, so it does not matter if you're banking with ING, Rabobank or KNAB.More about Tikkie
Begiving is a donation platform that enables charities to connect with the new generation of donors and raise funds more effectively. Fundraising was never this easy.More about Begiving
Fietsy is an award-winning app with unique routes compiled by in-the-know locals. It guides you along the highlights and hidden gems of the beautiful Amsterdam landscape.More about Fietsy
Sander from TMI helped us to kick start our team from day one to the launch of our product: Tikkie. Sander helped us to get the right Agile and Lean mindset, and guided the Tikkie team from the first rough product iteration after already 2 weeks to a full Market Launch after 4 months.
TMI was the best choice that I could have made for Ligo. Sander and Paul are committed, hard working and very knowledgable. They are reliable partners who do not stop before you have a revenue-generating product.
We work with TMI because they quickly assessed the needs of the Begiving App by giving us useful insights on improving our product as well as on the marketing side. They will be a long time partner.
Where most entrepreneurs keep overthinking their ideas for years and years, TMI knows how to transfer an idea into a product, validate and build a business superfast.
For Fietsy, we chose to partner with The Main Ingredient because they provide a combination of in-house design, development and pragmatism. This helps us immensely to accelerate Fietsy and launch the product fast. We're very happy we made this decision and to work with these guys.
We are Sander and Paul, founders of The Main Ingredient. Together with our team of remarkable people we have a passion for innovative digital products. As a team we build, experiment, analyse, debate and we never ever stop challenging each other. We’ve seen a lot ideas come through our door and we’re eager to see a lot more. With every startup; our knowledge about the startup landscape expands and we get to know even more exceptional people along the way. As a larger portion of startups begin to reach out to us, the TMI brand grows and we can’t wait what the future will bring us.
Paul combines his experience in design, product development and entrepeneurship to develop products and support businesses to finetune their strategic focus. He is fascinated by team dynamics and applies techniques from agile, lean and game principles to get the most out of various teams.
Sander is an expert in iterative product development. He has years of experience guiding various organizations becoming more successful through applying agile, lean and Scrum practices. Sander has the ability to build very effective cross-functional teams and to get them to deliver what users need.